WHAT IS IT?
A feature article is a longer work written in a magazine issue that provides exclusive content that appeals to readers.
IN THE COVER
The title of the article is typically shown in bold lettering to draw the reader's attention towards it
I compared two cover image food magazines to see where the featured article is located.
Compared to the puffs, plugs, and coverlines, the featured article is boldly shown in a bigger text size than the rest.
And the cover image always matches the article as shown above.
-Bon Appetit example has a cover image of an ice cream cone with the feature article being titled "Summer Scoop" suggesting to the reader that the article is about scoops of ice cream.
-Food and Wine example shows a cover image of a table with multiple sides and dishes, with the article title being named "Gather for the Feast" suggesting to the reader that this featured article is related to a huge feast.
WHAT IS IN THEM?
To discover different types of featured articles I looked at the digital version of the food magazine Bon Appetit.
Their articles are organized by recipes, cooking, culture, drinks, shopping, restaurant, and culture.
-The recipes category contains how to guides on how to achieve certain dishes.
-This section has a plethora of articles that's organized in different compartments to organize the information.
-Most of these sections, such as "30 minutes or less", "Quick", "Easy", or "5 ingredients or fewer" are based to inform readers on how to get quality meals in a short amount of time.
-These types of articles have a demographic of those who are strapped for time and still want a delicious meal.
-The recipe structure is meant to aid these reader in terms of depth that the articles give.
-The article begins with the title, section, and photograph relating to the content
-Recipe article structure typically begins with a detailed description of the dish.
The language typically used is detailed, with the use of imagery to make reader desire the dish.
-The article then has a Tips & FAQs portion in regards of typical questions about the dish.
-This ensures the reader has the most authentic and best possible cooking description
-This factor shows cares from the author to ensure the reader has the best experience and shows care which I favor.
-The actually recipe information is broken up in two sections. Ingredients and Preparation.-The ingredients have a very direct list format with specific measurements
-Preparation portion shows detailed instructions on how to perfect the dish
I will say if I were to organize a recipe, I would include a vivid to make my readers and engaged and hungry.But I would include recipe information in regards of preparation and ingredients for reader to have a scope of the journey
I would include Tips & FAQs at the end so the readers can infer back to it during their cooking journey.
The Drink featured articles have a more rated R scene with topics of bars and drug use.
Whether is be recommendations for bars
Or how these substancesnare effecting others and the world
Although intrigued, I am not personally inclined to write these types of articles due my lack of access of information.
The cooking type of articles featured shows general advice and recommendations.
Example of Recommendations:
Example for Advice: I am personally inclined towards their culture type articles because of how versatile they are.These articles showcases aspects of food and factors of the food industry is affecting the entire world with in depth journalism.
By showing history and relevant information
Trends and why they are happening
As well as featured stories
The featured stories have a segment called "The Receipt"Where authors go in depth on personal stories using salary, age, job titles, and location to open recipes to readers that fit those specific demographics
-I found these types of articles very intriguing and a very smart way to appeal to multiple demographics
Shopping featured articles consist of guides or recommendations of tools
or featured recommendations of ingredients Resturant featured articlesLists of exciting places
The restaurant featured articles have a section called "Where to Eat" to guide readers and give them recommendations for restaurants
-The language in all of these articles are descriptive, with emphasis on imagery.
-The language is semi-formal but informational with an educational tone.
-The cover image always matches the content.
-The synopsis is usually direct and entertaining.
I wanted to compare another digital magazine so I looked at the types of features that were found in Food & Wine.
Similar concepts to the ones of Bon Appetit.
Showcasing different content but the same ideas.
Those ideas of articles being either guides (recipe and how tos), recommendations (dishes and locations), and deep dives (informational reports)
How I want to incorporate this information in my brief is that I want my featured article to be a well researched deep dive on a subject matter.
Based off what I read I'll begin my article with a entertaining introduction that capitivates the reader.
The body would include history of the subject and how it's adapted to modern times.
The language used is educational, direct, and entertaining
Links:
https://www.bonappetit.com/contributors/bon-appetit?srsltid=AfmBOoqQHmeHpl_gEdW0zyorepm6eze7C8iptFm6fs3OwBNXFa_TyvbA
https://www.foodandwine.com/features-7496875







